Adamo 2050 W

Adamo 2050 W. Plasmon, italy’s leading baby food brand, part of the kraft heinz company, has launched adamo 2050, a true story from the future italy’s birth rate has declined every year since 2008. But it is in 2050 that the country reaches a point of no return:

Plasmon, italy’s leading baby food brand, part of the kraft heinz company, has launched adamo 2050, a true story from the future. Set in the year 2050, ‘adamo’ follows the plight of the last child born in italy, extrapolating existing demographic trends to absurd extremes to hammer home its message.